MIDDLE EAST — Martin Professional Middle East, a HARMAN Professional Solutions brand, announced that Staras Electronic Equipment Rental in the UAE has expanded its rental inventory with a major investment in more than 400 varied Martin Professional entertainment lighting fixtures. The substantial order strengthens Staras’ rental inventory and technical capabilities to support live events, touring productions, corporate experiences and entertainment projects throughout the UAE and the broader Middle East region.
The substantial investment includes a significant portfolio of Martin Professional fixtures, including the highly versatile MAC One and MAC One Beam, the premium creative wash capabilities of the MAC Aura PXL, alongside the proven reliability and impact of the Atomic 3000 LED fixtures. Together, these products significantly increase Staras’ stock profile with one of the region’s more notable commitments to high performance rental inventory at a time when much of the market remains cautious.
The decision to invest in Martin Professional reflects a long-standing relationship between Staras and Martin Professional Middle East, built around technical collaboration, product support and a shared focus on delivering reliable solutions for customers across the entertainment industry in the region.
“This investment says a great deal about the strength of the relationship and the shared belief in the future of our industry,” said Bilal Assidi, Regional Sales Director at Martin Professional Middle East. “Their willingness to invest now demonstrates confidence in the future of the UAE events market and a determination to be ready to support customers at the highest level when activity returns at full pace. We are incredibly proud that Staras have placed their trust in Martin Professional solutions and our team. This investment reinforces our shared belief in the resilience of the UAE, the strength of its leadership, and the long-term future of the live events and entertainment industry.”
Together, Martin Professional Middle East and Staras remain committed to supporting the rental market with premium technology, exceptional service, and strong partnerships built for the long term.
