Strategic meetings, strengthened partnerships, and the expansion of the Barcelona venue are shaping the direction of Integrated Systems Europe toward a new phase of growth.
The global audiovisual industry is already beginning to write its next chapter, and it is doing so from Barcelona. Mike Blackman, CEO of Integrated Systems Europe, shared the progress of an intense week of work alongside the event’s executive team and representatives from CEDIA and AVIXA, with a focus on defining the direction of ISE 2027 and its long-term evolution.
Far from being a simple planning exercise, these meetings reflect ISE’s positioning as a space where key decisions for the future of the industry are shaped. Collaboration between organizations, manufacturers, and industry leaders continues to be one of the pillars supporting its sustained growth.
In this context, one of the most significant visits of the week was to the new “Hall Zero,” currently under development at Fira de Barcelona. Touring this space while still under construction made it possible to clearly envision what lies ahead: an expansion that will not only increase the event’s capacity but also open up new possibilities for exhibition, networking, and business development.
The physical growth of the venue is accompanied by a broader conceptual evolution. Integrated Systems Europe is no longer just a trade show: it is a strategic platform that connects regions, drives trends, and defines the pulse of the global audiovisual market.
This process is also supported by key partners such as Fira Barcelona and Fira 2000 S.A., whose involvement is essential to sustaining the structural development of the event and supporting its international projection.
“Exciting times are ahead,” said Mike Blackman, summarizing the spirit of a phase marked by expansion, innovation, and a shared vision for the future.
With solid foundations and a roadmap under development, Integrated Systems Europe continues to consolidate its position as the leading meeting point for an industry in constant transformation.
Reuniones estratégicas, alianza
