Shure Incorporated has announced it
has opened an office in Miami, expanding the Company’s global presence and
broadening its reach throughout the Americas. This office will be the Company’s
first location dedicated exclusively to sales, marketing, and business
development in Latin America.
As the gateway to Latin America,
Miami has become the central hub for companies with business in the territory. Today, more than 300 Fortune 500 multinational corporations have regional or
worldwide headquarters there.
“Latin America is a strategic region
for the development of Shure business overseas, and we understand that being
physically closer is key to augment our presence with clients,” said José Rivas,
Managing Director for Shure Latin America.
Shure Associates in the Miami office
will work directly with existing and potential distribution centers, dealers,
partners and key users in Latin America, providing faster and more personalized
service and support. The new office includes business development, sales,
marketing communications, artist relations and market development teams.
“Having specialized, dedicated Latin
American sales, marketing, and market development Associates is critical for us
to remain competitive and maintain Shure as the most trusted audio brand in
Latin America,” continued Rivas. “We are now even more connected to customer
needs, industry trends, and market opportunities.”
“We feel that with this new office,
we’ve taken a big next step toward sustaining continued growth and leveraging
our resources in the region,” said Mark Humrichouser, General Manager of
Shure’s Americas Business Unit. “Shure has long valued our business
relationships in Latin America. We are committed to our customers in the
region, and we will continue to work to exceed their expectations.”
The office is located at the iconic
landmark Wells Fargo building in the heart of downtown Miami at the following
address:
Shure Incorporated
333 Southeast 2nd Avenue, Suite
2000?Miami, FL 33131, USA
Phone: 786-871-3359
About the Miami team:
The office will be managed by José A.
Rivas, Managing Director, Latin America. Additional Shure Associates now
located in Miami, include Ernest Russo, Sales Manager for Central America and
Caribbean markets; Gabriel Benitez, Product Marketing Manager; Catherine
Ptasinski, Marketing Communications Manager; and Denise Nino, Marketing
Communications Specialist.
Helio Garbin, Sales Manager for South
American markets, and Igor Del Ventura, Market Development Manager, will report
to the Miami office, but are located in Brazil.




