Prolight
+ Sound Shanghai 2016 is garnering industry attention as the show date draws
close, especially with its comprehensive fringe programme that aims to forge
business networks, enhance information exchange and provide technical training.
This leading exhibition for the pro audio and lighting industry in Asia will be
held from 26 – 29 October in its new location in halls N1 – N3 at the Shanghai
New International Expo Centre.
During
the fair, a range of technology-oriented forums and seminars will be held
toequip attendees with the skills and market intelligence necessary for them to
navigate the dynamic pro audio and lighting landscape.The programme includes:
VPLT
International Audio Training Course 26 October 2016
Jointly
organised with the German Entertainment Technology Association (VPLT), this
training course will focus on technology and applications of line array systems
by leading pro audio brands and industry experts. Kling & Freitag, one of
the foremost speaker brands in Germany, will share new ways in line array
technology and beam steering with practical demos on software and hardware.
Professional sound system engineer Mr Wu Tong will illustrate the fundamental
theories of linear array speakers and its application on live performances.
Lighting
and Visual Design for TV Production Seminar 26 October 2016
Through
theories and case studies, global lighting design experts will give an in-depth
analysis of the concepts and technologies used in the broadcasting and
television sectors.
UHD Studio Lighting – Focused on KBS 4K Historical
Drama
Mr Cheol
Lim Sang, Lighting Director of Korean Broadcasting System will discuss the
differences between HD shooting and 4K shooting. He will also share
cutting-edge approaches and concepts about these technologies and equipment, as
well as their applications on KBS historical drama series.
Lighting System Integration for TV Studios
Mr Zhang
Rong,Director of Media Centre of Radio and Television Shanghai, will unveil the
lighting integration of virtual, interactive and multimedia technologies behind
its revolutionary TV studio.
Prolight
+ Sound Shanghai also comprises interactive sessions and product demonstrations
with revolutionary products that bolster business connections and create unique
audio-visual experiences for attendees.
PLSS
Lab – VR
Sound?26 – 29 October 2016
This
enclosed demo room will showcase innovative “VR sound” by combining 3D sound
technology and Electronic Soundfield Technology to deliver an immersive
experience to visitors.
Concert
Sound Arena 26 – 29 October 2016
This
year’s Concert Sound Arena will house the largest outdoor line array
demonstration in Asia ever with 15 global brands, allowing audiences to have a
complete overview of some of the best systems available in today’s market.
Participating brands include Audiocenter, Coda, CPL, dbk, FS Audio, KV2, Next,
SE Audiotechnik, Tasso, TW Audio, Verity, VUE, YME and Zsound.
Vision
X Network?27 – 28 October 2016
Building
on last year’s success, Vision X Network will continue to establish a platform
that facilitates business and technology exchange in a relaxing setting. This
year, over 10 prominent audio brands will introduce their innovations while
industry peers can capitalise on the business opportunities on offer.
In
response to the surging demand from the recording and production sector, the
newly established Recording and Production Zone located in Hall N1 will include
not only the latest products, but also product demonstrations in studios and
technology-focused forums highlighting sound production and technology. Events
include:
Recording
Technology Forum 26 October 2016
Industry
experts and professors from various institutions will provide an overview of
studio recording techniques and microphone applications.
2016
International Sound Technology Forum for Film and TV Production
26 – 27 October 2016
Co-organised
with the Audio Professional Committee of the China Society of Motion Picture
and Television Engineers (CSMPTE) and leading brands, this forum will address
the technologies and applications of recording and production equipment for
film and television.
Sound
@ PLSS Studio 26 – 29 October 2016
Electronic
music in China is gaining momentum. To meet this growing demand, the show will
offer participants a chance to create their own mixes and sounds by using the
latest recording products and technology from important brands in this product
demonstration zone.
Prolight
+ Sound Shanghai owes its success not only to a well-rounded fringe programme,
but also top-notch products and technologies from leading global pro audio and
lighting brands. As a holistic industry platform, this edition will continue to
present abundant possibilities for industry peers to stay ahead of market
trends, consolidate networks and elevate their business performances.
http://www.prolightsound-shanghai.com
Other
shows under the Prolight + Sound brand include:
Prolight
+ Sound NAMM Russia
15 – 17
September 2016, Moscow
Prolight
+ Sound Middle East
31
October – 2 November 2016, Dubai
Prolight
+ Sound Guangzhou
22 – 25
February 2017, Guangzhou
Prolight
+ Sound
4 – 7
April 2017, Frankfurt




