Elation lighting gear is a staple of SJ Lighting designs and the
successful relationship continued this past fall on a number of top dance
events produced by Insomniac
SJ Lighting is one of our industry’s top production design firms
with demanding clients like Insomniac Events, headed by CEO Pasquale Rotella,
calling on Steve Lieberman and his team to create spectacular environments for
some of the U.S.’s top festivals, year after year. With the dance music
festival season now extending well into the fall and growing globally, EDM
revelers can party nearly year round. Dreamstate, Escape Psycho Circus and EDC
Orlando, all fall festivals that included Elation gear, are three successful
examples of EDM’s continued expansion.
Dreamstate
When Insomniac’s Dreamstate debuted last year, the event sold
out in hours, a clear sign that trance music needed a festival to call its own.
As America’s only dedicated, all-trance celebration with a large base of young
and energetic fans, Dreamstate has found its niche. Held November 25-26 at the
NOS Events Center in San Bernardino, California, this year’s Dreamstate
expanded to four stages with new stage designs and enhanced production to go
along with the costumed performers and high-energy sounds from some of the
world’s most-renowned trance artists.
“We go big for this show,” stated Lieberman, who worked on the
festival for the second year running. “Video and aesthetics is a big element so
we use a big canvass to tell their story, portray their message. It’s a
futuristic style and philosophy, a very intense atmosphere with lasers, lights,
video and strobes.”
SJ Lighting brought the festival’s Dream stage mega-structure to
life using 76 Platinum Spot 35 Pro™ moving heads, 8 Colour Chorus 72™ LED
battens, and 120 Opti Tri 30™ compact LED Par lights.
Placed throughout the setup, the powerful 800W Platinum Spot 35
Pro moving head is a fixture that Lieberman says has great aerial geometric gobos
with very clear definition and looks great up in the air with fog. “They also
have clarity of focus and a nice defined edge,” he adds.
The acknowledged designer again turned to Elation’s small Opti
Tri 30 Par light to warm and highlight the spectacular truss elements in
various shades of color. Lieberman has found the compact fixture quite useful
on many of his larger designs, praising its small profile and great output for
its size. “It fits perfectly into 12” truss and makes for a clean detail aesthetically,”
he said. “And because it fits inside the truss if the focus is slightly off
they still look good and you also get a nice reflection off of the truss
aluminum. It’s also easy to mount, easy to address and one guy can put twelve
in a basket.”
Meanwhile, on the festival’s Sequence stage, some 30
award-winning Platinum FLX™ hybrid moving heads provided beam and spot looks
while 24 Opti Tri 30 Par lights kept the truss sufficiently colored.
Escape Psycho Circus
Insomniac’s Halloween EDM festival, Escape Psycho Circus,
returned for its fifth year October 28-29 at the NOS Events Center. Consistent
with other Insomniac festivals, Escape includes multiple stages and amusement
rides yet adds a twist with haunted houses, extravagantly dressed ghouls, and other
Halloween-themed attractions that make the whole scene slightly disturbing –
just perfect for Halloween! Furthermore, Escape has a UV / black light theme
with scenic details that make the whole place glow.
The festival features state-of-the-art production and creative
stage designs to match the chilling atmosphere. On the festival’s
Slaughterhouse stage some 184 Colour Chorus 72 LED battens were used to line
the set’s horizontal LED screens top and bottom. It is a fixture that Lieberman
is well familiar with, having used them on several festivals over the past
year. “They are durable and high intensity and fit our needs when detailing and
highlighting a truss design, not just coloring it,” he stated of the 6-ft long
strip lights.
Meanwhile, 68 ELED TW Strips™ and 172 Opti Tri PAR™ lights
provided color for the mega-structure at the Ghoul\’s Graveyard stage while 40
Platinum Beam 5R™ moving heads, 24 Protron 3K™ strobes, 14 SixPar 300™ Par
color changers, and 60 EPAR Tri Par™ lights worked the Cannibal\’s Tea Party
stage.
EDC Orlando
Orlando has hosted its own version of Electric Daisy Carnival
(EDC) since 2011 and Steve Lieberman has been lighting it ever since. Produced
by Insomniac, the sixth incarnation of EDC Orlando took place Nov 4-5 at Tinker
Field with Nero, Bassnectar and RL Grime playing the Circuits Ground stage and
Jamie Jones and Markus Schulz headlining the Neon Garden stage, both dressed
for the occasion with Elation lighting.
Cutting-edge production is a trademark of EDC events and 2016
marked EDC Orlando’s high point. The same arena-style, 360-degree immersive
design that was used for the 2016 EDC Vegas Circuit Grounds stage was used at
EDC Orlando with 102 Elation Colour Chorus 72 LED battens and 90 Opti Tri PAR
color changing Par lights used to highlight the spectacular truss design. Over
on the Neon Garden stage, the vibes of trance, house and techno were enhanced
with color from some 61 Elar PAR 108 lights.
Photos: Adam Kaplan, ASK Media Productions Inc.
